All about 𝐇𝐚𝐬𝐡𝐭𝐚𝐠𝐬!

Think of hashtags as a way to connect your social media content to a specific topic and/or conversation. They make it super easy to discover posts around certain topics, because hashtags group all social media content with that same hashtag!

And NO, they are not just for Twitter anymore. Hashtags are an effective tool on other social media platforms as well.

How to use your hashtags:

• Hashtags always start with #
• Do NOT use punctuation or spaces in hashtags
• Try to avoid stringing too many words together
• Use hashtags in sentences
• Stick to a handful of hashtags per post – Facebook posts with fewer hashtags tend to perform better and this rings true for Instagram as well
• Use relevant hashtags – meaning the hashtags should be relevant to the content you’re sharing
• Create a branded hashtag – this is your own hashtag for example #elzone