{"id":48,"date":"2022-02-24T12:26:19","date_gmt":"2022-02-24T12:26:19","guid":{"rendered":"https:\/\/elzone.co.za\/2022\/?page_id=48"},"modified":"2022-12-09T13:52:22","modified_gmt":"2022-12-09T13:52:22","slug":"mini-blogs","status":"publish","type":"page","link":"https:\/\/elzone.co.za\/2022\/mini-blogs\/","title":{"rendered":"Quick Reads"},"content":{"rendered":"\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-423 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-elzone tag-facebookforbusiness tag-marketingstrategy tag-metaone tag-organictraffic tag-smallbiztips tag-socialmediachanges\">\n<h2 class=\"wp-block-post-title\">Don\u2019t build your business marketing on borrowed ground<\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">How do big tech platforms push you toward paid models? Take a look at Facebook right now. Meta is rolling out Meta One, a new tiered paid subscription. Under this rollout, many small business pages are suddenly being limited to sharing just 2 external links per month in posts. If you want to drive traffic&hellip;<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/elzone.co.za\/2022\/2026\/10\/02\/dont-build-your-business-marketing-on-borrowed-ground\/\">Read More<\/a><\/p><\/div>\n<\/li><li class=\"wp-block-post post-419 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-aifatigue tag-brandprotection tag-businessstrategy tag-elzone tag-futureproofbusiness tag-intellectualproperty tag-professionaldesign\">\n<h2 class=\"wp-block-post-title\">The Hidden Cost of &#8216;free&#8217; AI marketing<\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">The &#8216;wild west&#8217; phase of completely free marketing AI tools is closing. Running massive generative models costs tech giants billions, and they aren&#8217;t running charities. But while they restructure their paywalls, small businesses using free shortcuts are facing a much deeper crisis: they are losing customers to &#8216;AI fatigue.&#8217; Audiences on platforms like Facebook and&hellip;<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/elzone.co.za\/2022\/2026\/09\/30\/phase-of-completely-free-marketing-ai-tools\/\">Read More<\/a><\/p><\/div>\n<\/li><li class=\"wp-block-post post-416 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-brandtrust tag-designtips tag-diymarketing tag-elzone tag-freeai tag-smallbusinessmarketing tag-visualidentity\">\n<h2 class=\"wp-block-post-title\">FREE AI TRAP<\/h2>\n\n<div class=\"wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">As a small business owner, saving money on marketing feels like a win. Free tools that pump out a vibrant flyer in ten seconds are tempting. But let\u2019s look at the hidden cost. Squeezing five fonts, ten text boxes, and three price tags into one image creates visual chaos. The human eye doesn&#8217;t know where&hellip;<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/elzone.co.za\/2022\/2026\/09\/29\/free-ai-trap\/\">Read More<\/a><\/p><\/div>\n<\/li><\/ul>\n\n<nav class=\"wp-block-query-pagination is-layout-flex wp-block-query-pagination-is-layout-flex\" aria-label=\"Pagination\">\n\n\n<div class=\"wp-block-query-pagination-numbers\"><span aria-current=\"page\" class=\"page-numbers current\">1<\/span>\n<a class=\"page-numbers\" href=\"?query-1-page=2\">2<\/a>\n<a class=\"page-numbers\" href=\"?query-1-page=3\">3<\/a>\n<span class=\"page-numbers dots\">&hellip;<\/span>\n<a class=\"page-numbers\" href=\"?query-1-page=11\">11<\/a><\/div>\n\n<a href=\"\/2022\/wp-json\/wp\/v2\/pages\/48?query-1-page=2\" class=\"wp-block-query-pagination-next\">Next Page<\/a>\n<\/nav><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-930feb06 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":244,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-48","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/pages\/48","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/comments?post=48"}],"version-history":[{"count":5,"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/pages\/48\/revisions"}],"predecessor-version":[{"id":179,"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/pages\/48\/revisions\/179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/media\/244"}],"wp:attachment":[{"href":"https:\/\/elzone.co.za\/2022\/wp-json\/wp\/v2\/media?parent=48"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}